HI
I do think that blogs are a good cheap way of getting some information on to the web. I started doing a blog, but to be honest i havent updated it in a while and rely more on my website to get across business information. The way i will use my blog in the future is to talk about myself, so that if people go to my site - www.adconomy.co.nz - and want to know more about the person behind the business then there will be a blog for this.
I think for small businesses where the personality behind the businesses is a main selling point of the services offered, then a blog is a great way to get across to people what you are all about. Just go to google, you can set a site up really easily and for free.
The internet now days is an integral part of any marketing plan so, keep in mind how you can get more information about yourself and your business online. Blogs are a good first step - from a marketing perspective.
That is a good post Lynny - not sure though if we are the only ones reading this forum.
Anyone else out there??
Nicky

Hey Lynny,
Yes you are correct blogging is a very useful way to keep your clients up to date. I find blogs most effective however when they're aimed at potential clients that may be searching for whatever you have to offer, I only recently started my first blog but am beginning to get some great traffic coming though from google. I use mine as a way to show other potential customers what we are doing in our business and keep in touch at the same time with clients aswell. I'd recommend if you really want to get some serious free marketing update your blog everyday.

Also if you want to make a little cash on the side throw in some adsense codes for people to click on...

Basically a Blog works in a similar way to Search Engine Optimization so if your considering starting another make sure your title is one that is a popular word in google because it will multiply the free traffic you'l recieve.

Sam Bakker
Marketing Jedi
www.jedifromhome.com