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Workplace surveys help you take the pulse

What makes a good workplace survey? How important is it to communicate the purpose of surveys to your employees and what action should you take when you have the survey results? Sharn Rayner says done right they can be a valuable tool.
Taking a survey
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They want us to do one whenever we buy something, complain about something, go anywhere near the internet, join anything or even try anything!  So why would we want to do one at work!

We’re all familiar with the axiom “if you can’t measure it, you can’t manage it.” It’s the one businesses apply to sales, customer satisfaction and finance but often not to employee engagement.  Why is this? Now more than ever it should be a business priority to manage employees. This is easier to achieve if you can find out what they are thinking. 

There are many reasons why businesses are reluctant to conduct employee surveys including management apathy regarding listening to employees, the fear of what employees really think and the belief that employee surveys create more issues than they could resolve. 

However, employees will always have concerns and not identifying these just preserves the status quo.  Ignoring minor issues means they often become major issues over time and ultimately harder to manage. 

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About the author

Sharn Rayner's picture

I began my career in sports development, leisure management, training and coaching. Since then I have developed my skills to focus on working with businesses in the areas of facilitation, organisational development and human resources.

I work with the team to develop and implement the best and most appropriate human resource and organisational development practices – ensuring that businesses we work with improve employee performance, productivity and ultimately through enhanced processes and planning, profitability.

I am a member of the Human Resources Institute of New Zealand (HRINZ). I have a BA Honours in English Literature, a Post Graduate Diploma in Sports Development and training in all aspects of employee selection (including psychometric interpretation, structured interviews, assessment and development centre exercises, assessment design and facilitation, increasing productivity through 360-degree surveys, team-building, career guidance, leadership training, culture and climate surveying, job analysis, competency modelling and human resource metrics). I am currently undertaking a Graduate Diploma in Human Resource Management.