When you're at a networking function, an easy conversation starter is to ask people what they do. Not only will they be thrilled to tell you, but it shows interest in them, establishes rapport and they are likely to ask what you do in return.
If you look up to some of the big brands and try to apply their thinking to marketing your business, you could be doing yourself a disservice. Eric Billoud has some advice.
Also popular:
Still on the marketing theme, Sean D'Souza takes inspiration from Madonna, to help you keep reinventing your marketing to keep it fresh and appealing.
When you are busy, it's easy to forget about marketing your business - but the danger is then that you are not keeping up demand for your products and services, and run the risk of income dropping off when the busy period is over. Counteract the income roller-coaster by putting aside a certain number of hours every week to work on bringing in future business, no matter how hard it is to find make the time.
It's increasingly difficult to stay on top of relevant news and information as the media get more and more fragmented. One easy way is to download News 360 for your desktop, ipad or iphone - and it won't cost you anything.
The best way to predict the future is to create it.
- Peter Drucker
Wishing your success and fulfilment!
Heather and the Bizbuzz Team
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When you're at a networking function, an easy conversation starter is to ask people what they do. Not only will they be thrilled to tell you, but it shows interest in them, establishes rapport and they are likely to ask what you do in return.


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