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Align staff career development with your business goals

You want to grow your business, your staff want to develop their careers. If you don't take their needs and aspirations into account, you have little chance of creating a happy team or reaching your strategic goals, says Sharn Rayner.
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Career development is about identifying what the current strategic goals for your business are and then working with your staff to ensure that they have the right knowledge, skills and abilities to achieve these goals. In addition to this, career development is about identifying what the future strategic goals are for the business and then identifying which staff are interested in working towards these future goals and once again ensuring that they have what the necessary skills to achieve them.

The advantages to using career development systems in your organisation are numerous, they:

  • Enable you to develop skills internally rather than needing to recruit skills into the business or outsource your core business
  • Enable your business to develop by growing your intellectual capital
  • Enable you to make good use of your employees’ knowledge and retain those valuable to the business
  • Align individual employees’ career development with the strategic aims of the business, enabling you to determine what skills will be needed in the future and facilitate workforce planning
  • Support the development of succession plans and promotion pathways for high-performing employees
  • Empower and motivates employees who may require greater challenges to achieve job satisfaction
  • Prepare employees for advancement to jobs where their abilities and potential can be fully realised
  • Enable you to work to the strengths of employees, ultimately getting the best out of them

A quick guide to Career Development

Step One: Identify and clearly define the current and future strategic goals of your business.

Step Two: Establish what knowledge, skills, and abilities you require your staff to possess in order to achieve these goals. Use your existing job descriptions and person specifications to assist you.

Step Three:Determine the existing levels of knowledge, skills and abilities of your staff, to help determine what areas your employees require training. By doing this it helps to ensure that training is aligned to business and employee needs. You can use the regular performance appraisal catch-ups with your employees to determine what training they feel they might need, and to help monitor how employees are doing with regards to the business goals.

Step Four:Often employers use the end of year performance appraisal meeting to discuss with their employees what career directions they have considered. This helps you to determine which employees are interested in development opportunities and you can then determine how these employees will help you achieve the future goals of the business and what training and resources they might require in order to do so. From my experience you want to create an environment where employees feel they can raise this with you at any time as the end of year meetings might be too late.

Factors to consider

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About the author

Sharn Rayner's picture

I began my career in sports development, leisure management, training and coaching. Since then I have developed my skills to focus on working with businesses in the areas of facilitation, organisational development and human resources.

I work with the team to develop and implement the best and most appropriate human resource and organisational development practices – ensuring that businesses we work with improve employee performance, productivity and ultimately through enhanced processes and planning, profitability.

I am a member of the Human Resources Institute of New Zealand (HRINZ). I have a BA Honours in English Literature, a Post Graduate Diploma in Sports Development and training in all aspects of employee selection (including psychometric interpretation, structured interviews, assessment and development centre exercises, assessment design and facilitation, increasing productivity through 360-degree surveys, team-building, career guidance, leadership training, culture and climate surveying, job analysis, competency modelling and human resource metrics). I am currently undertaking a Graduate Diploma in Human Resource Management.