As a consultant, contractor and researcher, I hope to be a catalyst for socio-economic change, my research on Social Networking Sites (http://research.assistnz.com) and subsequent business ideas, development and services are still being developed. And I am already finding satisfaction for myself and those whom I am lucky enough to involve and assist, and I wonder why more of the general public feel they are not able to be empowered and live the life they seek, even if it means we have to create it.