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Information

Finding the money to grow your business

What are some of the avenues available to home and small businesses for raising the necessary finance? What are the benefits and drawbacks of each?
February 2nd, 2012 by Heather Douglas

12 Tips to protect your business against volatility in 2012

2011 was a tough year for many businesses, and even if there's a glimmer of hope that 2012 will be better, it might not all be plain sailing. Sue Hirst helps you prepare to cope with the ups and downs.
February 1st, 2012 by Sue Hirst

It takes all types to make a team ...

Ever wondered why some team dynamics just click? It is possible to create effective dynamics by selecting for particular characteristics and psychometric profiles.
January 31st, 2012 by Sharn Rayner

Trademarks: how risque is too risky?

An Australian snack maker marketing its Nucking Futs product to pubs and nightclubs across the Tasman, is unlikely to struggle with registering its trademark in New Zealand – but trademarks that tread a fine moral line remain high risk here. Intellectual property expert Theodore Ducas elaborates.
January 30th, 2012 by Theodore Doucas

12 Trends that Will Define Business in the "New Normal"

Stay up with the play - here are some trends to watch out for in 2012, Make sure you are tailoring your business to take advantage of them!
January 26th, 2012 by Sue Hirst

Earning credibility for your home business

Do your clients take you seriously? What can you do to make sure they do?
January 24th, 2012 by Heather Douglas

Kickstart 2012!

Have you already started thinking about what you want to achieve this year, or is that a 'later on job'? Whatever the case, we can help you create a winning plan for your business in 2012.
January 18th, 2012 by Jen Tyson

How To Generate Leads With Linkedin

Imagine… A platform of only business owners and business professionals that has over 140 million members and growing daily; where the average income per member is US$120,000. And the best part? Almost no-one is using this to its full potential.
January 13th, 2012 by Hannah du Plessis

Getting free publicity for your business

Publicity can be a low-cost way to promote your business and build credibility. Here are some tips that should have editors eating out of your hand!
January 11th, 2012 by Heather Douglas

The Keys To Success On Linkedin

LinkedIn is not only a social media website, but mainly a directory of businesses where people search for talent, businesses and opportunities. Talent searches are for the purposes of recruiting, outsourcing, partnering with or consulting. In short, people who can help your business.
January 9th, 2012 by Hannah du Plessis

Keeping a finger on the financial pulse of your home business

Good financial management throughout the year gives you a clear picture of how your business is doing, helps you set financial goals and plan budgets and makes handling the necessary administration for your financial year-end easier.
January 5th, 2012 by Heather Douglas

How To Attract The Clients You Need – Part 2

After packaging and pricing your product or service it is time to find clients. Hannah du Plessis outlines your next step...
January 4th, 2012 by Hannah du Plessis

How To Attract The Clients You Need – Part 1

Have you ever thought that it is too hard to make money with your business? That you just need more clients to make ends meet? Is finding new clients the big problem in your business?
December 30th, 2011 by Hannah du Plessis

Should you hire a copywriter or a web designer?

When most people want a website, they go to a web designer. However, good web designers create beautiful websites, but you need to provide the content yourself.
December 26th, 2011 by Hannah du Plessis

Can one person make a difference?

The leadership challenge is essentially concerned with the extent to which a leader can influence the factors driving performance. Every day we see articles with examples suggesting leaders can make a difference to the success of businesses. So what do we mean by the term ‘leader’?
December 22nd, 2011 by Sharn Rayner

Taking a break - without having a breakdown

Will the festive season provide a refreshing rest from your home business, will it be business as usual, or will you suffer a double whammy with a blow to your back pocket following hard on the heels of a stressful juggling act? Relax! A little planning goes a long way ...
December 20th, 2011 by Heather Douglas

It's easy to WOW your customers with video

Video marketing and how you CAN use it in your business to engage with prospects and customers. Extremely effective both in time and cost, video marketing is becoming increasingly popular as a channel of communication and is much easier than you may think to put into practice.
December 19th, 2011 by Jen Tyson

DIY Website Optimization Lessons

Having recently attended a highly valuable SEO Workshop, I've learnt some new and fantastic tricks that will help you immediately make a significant difference to your website ranking on Google and other search engines. I'd like to share these with you below...
December 16th, 2011 by Anita Fleming

15 Ways To Promote Your Small Business On Facebook

As a small business owner, you may have heard that Facebook is a great way to promote your business. However, most small business owners have no idea how to go about it. For those business owners, I have put together 15 ways to promote their small business on their Facebook fan page, and getting more likes for your page.
December 14th, 2011 by Hannah du Plessis

Bullies in business

You finally made the gutsy move to run your own business. You are the boss, you make the decisions, right? Not necessarily, there is always some bully who will try and throw you off your throne. Here is how to deal with them.
December 8th, 2011 by Claudia Disney