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Buying a business

How much attention do your customers and prospects pay to your brand?

How much attention do you pay to your brand? Or more importantly, how much attention do your customers and prospects pay to your brand? If you're not getting maximum mileage from your brand, then you may be missing sales opportunities and limiting your growth potential. Even the smallest of companies benefits from having a strong brand.

What does your signage say about your business?

The sign on your door, the poster in your window and the message on your vehicle all create an impression of your business in the eyes of your customers and prospects. If they are not accurate, in good condition or do not meet some of the criteria for a good sign, then you could be doing your business a disservice.

Thinking of buying a franchise?

Buying a franchise can be a shortcut to starting a successful business - but it's not without pitfalls. Kirsten Ferguson has some sound advice for would-be franchisees

Sell your business for more

The unfortunate truth is that a lot of kiwi business owners expect much more for their business than they actually get. Richard O'Brien has some tips to help you make sure you get top dollar for yours

Buying a business

David Weusten outlines in detail the two major phases involved in buying a business and the information that you will require