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Online marketing

How To Generate Leads With Linkedin

Imagine… A platform of only business owners and business professionals that has over 140 million members and growing daily; where the average income per member is US$120,000. And the best part? Almost no-one is using this to its full potential.

The Keys To Success On Linkedin

LinkedIn is not only a social media website, but mainly a directory of businesses where people search for talent, businesses and opportunities. Talent searches are for the purposes of recruiting, outsourcing, partnering with or consulting. In short, people who can help your business.

Should you hire a copywriter or a web designer?

When most people want a website, they go to a web designer. However, good web designers create beautiful websites, but you need to provide the content yourself.

It's easy to WOW your customers with video

Video marketing and how you CAN use it in your business to engage with prospects and customers. Extremely effective both in time and cost, video marketing is becoming increasingly popular as a channel of communication and is much easier than you may think to put into practice.

15 Ways To Promote Your Small Business On Facebook

As a small business owner, you may have heard that Facebook is a great way to promote your business. However, most small business owners have no idea how to go about it. For those business owners, I have put together 15 ways to promote their small business on their Facebook fan page, and getting more likes for your page.

Is your website helping or hurting your business?

Maybe you think your website is a bit old fashioned and in need of an update? Did you know it could be MUCH worse than that? There is a good chance that your website could actually be doing your business more harm than good.

How do you promote your business on facebook?

Social Media Marketing has become one of the most important methods of marketing your small business where you can promote your business successfully on a shoestring budget. If you are a small business with a small marketing and advertising budget, you need to know how to market your small business on Facebook.

How do I get people to read my blog?

Just like a website, your blog will not attract visitors by itself. You need to actively promote your blog to drive traffic to it. Here are some ways you can promote your blog:
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Nine benefits of using sponsorship marketing in your business

Sponsorship doesn't have to cost a small fortune. In fact it can be an excellent way to stretch your marketing dollars and reach a wider audience than you could afford to reach through more traditional forms of promotion. It can be an incredibly cost-effective and powerful marketing tool, providing benefits and achieving results that far outweigh the investment made in terms of sponsorship dollars.

How to get the most out of your email marketing

One of the main reasons small businesses fail is that they don’t follow up with their leads. Usually it takes up to seven contacts with a prospect before they are ready to buy. Most people give up after one or two contacts. If you are not doing your follow up you are leaving money on the table.

10 mistakes you may be making that will kill your business

Most businesses make lots of marketing mistakes that have the potential to kill their business. Here is a list of mistakes you may be making that could be costing you your business - how many are you guilty of?
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Starting a blog? How to find topics to write about

If you are like most people, you need inspiration to be able to start writing. Here are a few ideas to get you started:
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Three powerful ways to find leads

If you do lead generation correctly you can expect an 80% close ratio on all your sales presentations. Hannah du Plessis shows you how.

Eight caveats to your marketing success

Marketing doesn't have to be hard, but there are some basic rules to follow. Debbie Mayo-Smith outlines eight simple things you can do to really up your marketing game.

Generate an ongoing stream of qualified leads for your business

By setting up an well-thought-out system, you can attract and convert leads on an ongoing basis. Hannah du Plessis shows you how you can use your web site to do this.

Get more customers to say YES

Perhaps you don't think you're in sales, or that this issue is relevant to you? Consider this: if you, or your company, has something to offer, be it a product or a service, which requires an exchange of some sort (usually for money), then the reality is that you are in sales - even if you don't have 'sales' in your job title!

10 ways to drive targeted traffic to your website

Okay … so you’ve built your website, now what? A site with no traffic isn't much use, so Hannah du Plessis shows you how to get potential customers to visit.

Beestings: Fine-tune technology to create a better customer experience

Thank you to all of you who voted for Bizbuzz in the Netguide Awards. You’ve helped make us a finalist and we hope you’re just as thrilled as we are! Today’s guaranteed-under-two-minute-read has tips and tools to help you use technology to create a better customer experience for your clients.

Your web site is your shop window - so is it doing its job?

We all know that first impressions are created within seconds. In today’s competitive business environment, creating the right first impression is absolutely vital. Your potential client has other choices and you want them to choose you, not your competitor.

How you can find your small business goldmine

The saying "The money is in the list" is even more true today than it ever was. How small business owners can get ahead by building their list of prospects who are interested in their product or service.