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Why no-one else cares about your business

If you are labouring under the impression your customers care about your business, Craig Dewe has some shocking news for you.
July 30th, 2010 by Craig Dewe

Using headlines to grab your visitors’ attention in 3 seconds or less

With so many things competing for your site vistor's time, Craig Dewe points out it's imperative to catch their interest immediately - and he shows you how.
July 25th, 2010 by Craig Dewe

How to get off the "time = money" treadmill

If you're already working as much time as possible in your business and are finding it hard to up the revenue, Tom Poland suggests three strategies which will help get you to the next level.
July 23rd, 2010 by Tom Poland

7 Steps To A Winning Reputation

There are many ways to create, and maintain, a winning reputation, some of which are industry, or even business or individual, specific. However, the seven reputation branding essentials below apply across the board and can help you develop and maintain a reputation that will open doors rather than slam them shut!
July 23rd, 2010 by Hannah Samuel

Existing Staff Induction

Whilst you may make the effort to look after your new employees, don’t forget to communicate any changes relating to new staff members in your business to the rest of the team. Following are tips on how to make sure your team doesn’t feel left in the dark when the new addition arrives.
July 22nd, 2010 by Lisa Charlton

The difference between PR and other small business marketing ideas

Marketing and public relations are both used to improve business performance, but they use completely different approaches. While marketing is easily understood, public relations is frequently overlooked among small business marketing ideas because of confusion about what it is and how it contributes to business success.
July 21st, 2010 by Pete Burdon

Are you on target in achieving your 2010 goals?

It's mid year & a good time to review how you are going in bringing into fruition the goals set a the beginning of the year.

July 20th, 2010 by Lynda Moe

Opt out of SEO at your own peril

If you’re a small-business owner, you know you need a website in order to compete online.

July 19th, 2010 by Jo Dalgety

Getting in the door

Often the hardest part of making a sale is getting in the door. Nicole Attias has some suggestions to make it easier
July 16th, 2010 by Nicole Attias

Why we should all be Tall Poppies; 5 tips to getting read for Kiwis producing content online

Tall Poppy syndrome is just one of Kiwis' shortcomings in the digital playing field. But we have opportunity to excel in these contexts which are largely suited to our culture, by following these five tips for Kiwis producing social media content which actually gets read online.
July 14th, 2010 by Jess Maher