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Beestings: Grow a great relationship with your customers

We all love our favourite soap opera stars and characters from books because they pop up so often they become a familiar part of our lives. This week's guaranteed-under-two minute read give you tips and tools to become so familiar to your customers and prospects that it's natural for them to be doing business with you, and to keep coming back for more.




  
  May 22nd, 2013 by Bizbuzz Team






      

  
	












Are you generating "heartbeat" testimonials?







Why is it that organisations that are great at what they do, and have happy clients and customers willing to affirm this, so rarely tap in to the power of testimonials and endorsements to position and promote themselves effectively? Hannah Samuel explains ...




  
  May 21st, 2013 by Hannah Samuel






      

  
	












How do you achieve repeated exposure when reaching content consumers is so hit and miss?







We graze, we browse, we're never in the same place at the same time... so how do marketers achieve repeated exposure? 




  
  May 20th, 2013 by Colin Kennedy






      

  
	











  








Checking GST returns







If there's one job that accountants tend to hate, it's reconciling GST returns. Business owners have already done their GST returns and don't want to know, so problems often just accumulate over time. This article isn't about doing GST returns - it's about checking they're right once done.




  
  May 17th, 2013 by Phil Astley






      

  
	












The David Awards: what would a win do for your business?







Home and small businesses are being invited to put themselves in the limelight by entering The David Awards 2013: heroes in small business. What would winning an award do for your business?




  
  May 14th, 2013 by Bizbuzz Team






      

  
	












How to build value into your business







Even a lifestyle entrepreneur can sell a business for more if the value is built into the business on a daily basis. Debbie Mayo-Smith lets you in on some simple secrets which can add dollars to the bottom line when you sell up.




  
  May 13th, 2013 by  Debbie Mayo-Smith 






      

  
	












Always chase new debts first







Cashflow is king, and getting slow payers to cough up is an important part of keeping your business running smoothly. Michael Todd explains why, contrary to popular opinion, when customers default, it's the newer debts you should chase up first.




  
  May 10th, 2013 by Michael Todd






      

  
	












Open season on trademarks after Google withdraws protection







The Internet has become a riskier place for New Zealand companies trying to protect their brand after Google announced it will no longer monitor or restrict the sale of AdWords in response to trade mark complaints.




  
  May 7th, 2013 by Theodore Doucas






      

  
	












The financial crystal ball: what lenders want to see







If you are applying for new funding or have loans coming up for renewal, lenders are likely to want accurate projections and cashflows, as well as recent financial statements. Sue Hirst outlines what you need to do 




  
  May 3rd, 2013 by Sue Hirst






      

  
	












Online profiles can make or break your social networking success







You wouldn't miss an opportunity to give a business card to someone at an offline networking event - so why join an online social networking site and neglect your profile? Bonnie Jo Davis has some excellent tips on making the most of yours




  
  May 2nd, 2013 by Bonnie Davis


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